As the season of internships dawns again this year and youngsters move scouring for internships, Candra by Kalyan Jewellers, one of India’s leading online exceptional jewelry boutiques, has taken a step in advance with ‘Envisage- Your Signal. Your layout!’ Through this designing contest, the emblem judged the innovative skills of young jewelry designers, offering internships to individuals who shined through.
About the marketing campaign via Candere:
Aimed at coming across new skills and harnessing new possibilities in jewelry designing, this pan-Indian marketing campaign through Candra tactfully blended the rising need for particular jewelry designs by bringing onboard style lovers seeking enterprise exposure through internships. The result became a refreshing wave of creative jewelry designs because of inputs from over 230 entries to the contest. Initially conceived as a Mumbai-best affair, the campaign became pan-Indian after the brand obtained many queries and requests from all around the United States. Extensively promoted on the corporation’s homepage, verbal exchange mediums, social media, internship sites, and activity portals after that, the Envisage designing contest turned into an access marketing campaign.
Sharing an insight behind this marketing campaign, Rupesh Jain, Founder and CEO Sandra, remarked, “Our adolescents are the untapped reservoir of the United States. We desired to faucet into this wealthy expertise pool, bringing forth newer ideas and designs thatcan be distinct from what we typically find. This is largely why we came up with this marketing campaign. Through Envisage, Candra aimed at allowing young minds to come and work with our group and get a hands-on enjoyment and perception into this robustly-growing marketplace of first-class jewelry.”
Who had been the winners?
The competition winners have been Tanuja Susarla from Vogue Institute of Art & Design (Bengaluru) and Komal Nagdeo from JD Institute of Fashion Technology (Bengaluru). As the winners, they had been offered a 3-month guided internship in which they would receive a threat to release the collections designed using them.
Speaking on this event, Tanuja Susarla stated, “I want to express my honest gratitude to Sandra for this remarkable possibility. Getting the hazard to launch my very own series has been a protracted-nurtured dream, and Candere’s thoughtfulness and guidance is a gift which I will constantly cherish.”
Runner-up Komal Nagdeo said, “I want to thank Sandra for allowing me to ENVISAGE my thoughts and construct a whole series from scratch. I’m thrilled to be a part of Team Candra and look forward to analyzing as much this internship as possible.”